Price: £9.95
(as of Oct 31, 2024 14:39:14 UTC – Details)

What does the emergence of Artificial Intelligence (AI) technology like ChatGPT have in common with the Internet of Things (IoT)? The answer is: Everything.

The Internet as we know it is changing.

New innovations are quickly advancing the world into a whole new era of online connectivity and interaction. Driving this evolution is our obsession with social media and content creation, which is allowing businesses never-before-seen insights into consumer habits and trends, while prompting a shift in marketing strategies.

Take the journey through the history of the internet, print and digital marketing, and how the rise of powerful companies like Meta, Google and Apple has shaped the future for brands and customers.

Discover all you need to know – from the Metaverse, to cryptocurrency and blockchain technology, to ways marketers can use Artificial Intelligence (AI) – that all brands, businesses and marketing professionals need to understand to be at the forefront of the web 3.0 marketing revolution.

Publisher ‏ : ‎ Stratagem Modus (1 Jan. 2023)
Language ‏ : ‎ English
Paperback ‏ : ‎ 171 pages
ISBN-10 ‏ : ‎ 0646872826
ISBN-13 ‏ : ‎ 978-0646872827
Dimensions ‏ : ‎ 12.85 x 0.99 x 19.84 cm